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The "KISS" Method: Keep It Super Simple

Many of you are familiar with the "KISS" method? Keep it super simple (well, there is another version out there-the "keep it simple s-----", but we won't use that language here!) Sometimes simple is the best. One of our clients that does large trade shows in the fashion industry came to us with a dilemma. They had three days to light a huge color banner of one of their models for a trade show in Austin, Texas. The trade show facility vendor wanted to rent them $1800 in LED lighting for the three days they were there- which was way outside of their budget. They needed the banner to stand out and be seen, but the quoted rental fee definitely put it out of reach. The owner of the fashion company called and talked with our lead lighting designer, Mark Scott. Mark has been in the lighting industry for 30 years and has wonderful and creative solutions to just about any lighting dilemma. His simple solution got the banner to stand out with even, bright light all for under $300 total. The client also got to keep the lighting fixtures for their next upcoming show too. Sometimes a simple solution is the way to go. So, what was the simple solution? They used two 500watt wide flood Par64 fixtures with bulbs, and one PAR64 flood to highlight the banner on the top left so it would be slightly brighter there.

Easy solution, and boy did that banner stand out-it was easily seen from the other side of the convention center. No matter what your project is, from kitchens to landscape lighting, good lighting can make all the difference in the world. The staff at Total Lighting Supply are not about just selling part numbers on box, they are about getting you the light you need to make your project sparkle.

Looking up at the par lights above the trade show booth

 

Full view of the poster (well lit, we might add!)

We here at Total Lighting Supply are on a mission to demystify lighting aspects one bulb, one fixture at a time.

Want to be demystified even more? Go to our You Tube Channel and check out the informational videos that we've made for you.

Posted in: Fluorescent Retrofits

Tags: trade show lighting solutions, trade show lighting

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